An alternative to "scholarships"

As I have said in other posts, many families will not apply for "scholarships" for youth events, no matter what.  It is a matter of pride.  However, one system I found worked was to offer a "stipend" (meaningless word in this context -- it just sounds good).  The first 15 campers that applied would get $x toward their fees.  Of course, there will be those that ask for it that don't deserve it, but there is no perfect system.  Most of the applications will be from families that need the help.  There may be other gimmicks for giving help to those who won't ask for a "scholarship."  I'd love to hear from people about other alternatives.  Just make a comment to this post.